Unlocking your brand's full potential
Unlocking your brand's full potential
RECAP: According to the article, video content tends to have the best type of engagement on social media. Video content is more likely to capture people’s attention and keep them engaged for longer periods of time compared to other types of content, such as text-based posts or images. Additionally, live video content tends to be …
TikTok is introducing new well-being features to limit screen time for teens, with a default daily limit of 60 minutes for users under 18. Teens over 13 can enter a passcode to bypass the limit, but will receive prompts at 100 minutes of usage. Users under 13 cannot opt-out of the hour limit, with parents controlling watch time beyond this. The updates also include sleep reminders, customized screen time limits, and expanded parental controls. These changes align with similar restrictions placed on Chinese youngsters to combat gaming addiction. The move could help TikTok present itself more positively with authorities and child safety advocates.
TikTok is looking to help more brands take the leap into TikTok content creation with a new set of detailed, step-by-step guides on how to create some of the most common, engaging video types on the platform. And with more brands looking to lean into the app this holiday period, and reach its burgeoning user base, the notes …
Are you looking for ways to promote your small business? Want to know how to use influencers to build your brand on TikTok? The team from The Influencer Marketing Factory share their TikTok marketing tips in this infographic. They break things down as follows: What is TikTok? Who is on TikTok? Identifying the right influencers Choose a …
TikTok’s looking to help marketers get a better handle on the platform via a new season of its ‘Made for TikTok’ ad tips series. The first season of TikTok’s ‘Made for TikTok’ content series was released last year, and featured creator David Ma sharing a range of tips and tricks to help maximize your TikTok performance. https://www.tiktok.com/embed/v2/7096565790006168833?lang=en-US&referrer=https%3A%2F%2Fwww.socialmediatoday.com%2Fnews%2Ftiktok-launches-new-season-of-its-made-for-tiktok-marketing-tips-series%2F625079%2F The second series …
Image Credits: TikTok TikTok announced today that it’s launching a new ad product called “Branded Mission” that will allow creators to connect with brands and possibly receive rewards for videos. With the new ad product, advertisers can crowdsource content from creators and turn top-performing videos into ads. Advertisers can launch branded campaigns and encourage creators to take part …
TikTok shares the second installment of its Path-to-Purchase Report, a study that shows TikTok’s impact on consumers’ purchase journeys – from discovery to consideration to post-purchase evangelism. The latest research gives brands several interesting insights into how they can harness the platform not only to drive culturally relevant conversations but also to supercharge their sales.\ …
TikTok has published 4 best practice tips that have resulted in increased impressions for their video ads. The social platform also gives advice to eCommerce brands. The hashtag #Summer2020 gained 10.8 billion views last year, and there are expectations from TikTok for even more in 2021. Many brands have already introduced this platform into their social media …
TikTok introduces new ways for users to get paid for creating content with the addition of tips and digital gifts. TikTok is adding a new tipping feature, and the ability to send digital “gifts,” which will allow users to earn money from creating content. These additions to TikTok are part of a suite of monetization tools …
TikTok overtakes Google as the most popular domain globally, based on annual rankings from Cloudflare. Google is no longer the world’s most popular domain after being dethroned by TikTok, according to rankings from web security company Cloudflare. The list of most popular domains is part of Cloudflare’s Year in Review report and represents domains that …